Now's the Time to Target Hobbyists | Petra Industries
More time spent at home has increased spending in hobbies As a retailer, you may be wondering if hobbyists and the ...
What is Influencer Marketing and Why Does It Matter?
Social media platforms are the new advertising battleground with influencers as the soft-sell spokespersons Once upon a ...
Be the Expert: Smart Plugs, Power Strips and Smart Receptacles
Understanding the benefits of and the differences between various WiFi outlets Creating a smart home doesn’t have to be ...
Be the Expert: Live Streaming Essentials
Understanding the whys, the hows, and the gear of live streaming 2020 and 2021 will certainly go down in the record ...
What is ETL Intertek?
And how is it different from UL? A month ago, we did a blog for manufacturers that explored the question, “Do I Need UL ...
CES 2021 Wrap-up
This year’s CES Las Vegas was all virtual, all the time Due to the ongoing pandemic, Las Vegas-based CES had to pivot ...
360 Spin Photography
Is 360 product photography a hot fad, the must-have new standard, or a helpful adjunct? In a previous blog for ...
Be the Expert: Wireless Microphone Systems | Petra.com
Mic check 1, 2: Checking the ins, the outs, and the commonly asked questions about wireless microphone systems Wireless ...
Trademark vs Copyright—Part 2: A Deep Dive of Trademarks
A look at TM, SM, and ® marks Last month we covered the differences between the terms Trademark, Copyright, and Patent. ...
Trademark vs Copyright
What’s the difference? And does it matter? Trademark vs copyright vs patent…whether it’s by using one, two, or all ...