Three Solutions For Specific Situations
With Smartphone video capabilities always improving, and the growth of online video posting, consumers are shooting video in huge numbers. This also means consumers have a growing interest in shooting video in ways that are not quite average. How many of your customers are going to take their phone for a dip in the ocean or attach it to a tree and leave it out for the elements–probably not many. That means customers are using different cameras for different situations and having the right camera for the job is essential.
According to the Pew Research Center, 72% of online adults use video-sharing sites like YouTube and 31% of adults posted a video online in 2013. These videos cover everything from cats, to action shots on a surfboard, to police chases and even a glimpse of that elusive 10-point buck, so why not provide your customers the tools to help capture them? Equipping customers with these cameras will make their videos better and your bottom line bigger. In this week’s Petra XChange we cover cameras designed for specific uses, like action cams for capturing fast-paced action, trail cams for those on the hunt and dash/auto cams for those looking to capture footage from their car.
Cameras Ready For The Action
There has been a rapid sales growth in action cams because they are simple to use and there are so many things people do with them. They can be mounted on helmets, chest harnesses and handlebars to capture the action on video as people cycle, skydive, surf, ski, hike, swim, rock climb, scuba dive and more.
Customers who want to take some cool action video will enjoy our high-quality action cams from Sony. The Sony HDRAS30V/B Action Cam comes packed with features like SteadyShot image stabilization to reduce blur, built-in Wi-Fi and NFC for remote control and viewing via smartphone. Plus with Full HD and 4x slow motion those action shots are going to be epic.
For customers wanting to control the action cam remotely and watch the live-view image, the Sony® POV Action Cam with Live View Remote will help them do just that. It includes a POV Action Cam and a cool, wristwatch-style remote control.
While some Action Cams use a mount to attach it to the user’s body or equipment, others simply incorporate the camera into the equipment. Like the HD Goggles and Snow goggles from Coleman that add a 135˚ super-wide angle lens to functional goggles.
Cameras Ready For The Hunt Or For Monitoring Property
Trail cameras have become very popular recently and are now almost an essential item for hunters. These cams are often camouflaged and have infrared sensors that trigger the camera to take a video or even a picture when something crosses the beam of the sensor. Hunters find these very helpful as they provide valuable information about animal activity during the day and night.
When your customers want to capture footage of wild game or simply, monitor their property for trespassers, or even hope to trap Big Foot, they’ll find great solutions from Bushnell, Wildgame and Simmons.
The Bushnell Trophy Trail Night Vision Cam has an 8.0 megapixel, high-quality resolution and HD video with 1280 x 720p. It features 32 low-glow LEDs with 45-ft range, a day/night auto sensor, a programmable trigger interval for 1 sec to 60 min and a PIR sensor that is motion activated out to 60-ft.
For customers hunting for a higher resolution, camouflaged trail cam, the Wildgame Elite Lights Out Trail Camera features Realtree Xtra camo and a 10.0 megapixel, resolution. It also includes a color screen so users can view their images on the spot.
The Whitetail Trail Camera with Night Vision is a nice, affordable choice for hunters. It features a 4.0-megapixel resolution, 640 x 480 day or night video, a 25-ft PIR night vision range and a 30-ft motion-activated sensor range.
Cameras Ready For The Streets
Dash and other auto cams are also growing in popularity as people use them for a variety of reasons. These cameras can be effective in reporting road rage incidents, drunk drivers, careless drivers who might be more interested in texting than keeping their eyes on the road and people around the car who might be up to no good. And of course, there are many using it just for fun too. So whether your customers need some insurance evidence in case of a wreck, want to monitor their teen driver or are hoping to catch something rare that might go viral, with the options below you can have everyone covered.
The Stealth Cam Dash Cam mounts to the windshield and features HD recording with 1280 x 720p at 30 frames per sec, a 2.5” TFT color monitor, a 120° viewing angle, 4 IR LEDs for low-light recording, quick video recording with quick review and uninterrupted cycle recording.
Your customers will like this next dash cam for several reasons. The RoadMate 6230-LM GPS Dash Cam Navigator by Magellan combines an advanced GPS navigation with a 5” high-resolution touchscreen and a forward-facing camera which constantly records what is going on in front of the car in an endless loop. If a collision occurs, its G-shock sensor automatically locks footage and additional data so it cannot be overwritten. It also comes with free lifetime map updates with the latest map information downloadable up to 4x a year for the life of the RoadMate navigator.
For customers wanting a more concealed camera, we’ve got the .33” CMOS Bar-Mount Camera with 180° Viewing Angle by Crimestopper. It has an ultra-small design that is barely noticeable on a license plate. It features a 180° ultra-wide-angle plate mount and a .33” CMOS color camera with night vision that has an adjustable lens for a better viewing angles.
Video recording is not a new phenomenon or a fad that is going to fade away, and with the predicted growth of online video, keeping these products in stock will be vital to capturing this customer segment. To meet the growing needs of your customer, checkout the links to all of the products above and contact your Petra Sales Consultant today.