Help Your Customers Have A Relaxing Summer Staycation!
This summer, instead of melting in the heat, help your customers melt away their daily stresses in the cool indoor breezes, with an array of easily assembled at-home spa treatments.
According to data collected by the International SPA Association and Statista, the average spa customer spends $87–$137 per visit—and there are a lot of people making visits. The annual revenue for the spa industry, according to recent data, is $14 billion.
But you don’t necessarily have to run a luxury spa to profit from that business, and customers don’t have to visit a luxury spa to enjoy the same treatments. There are a lot of wonderful products on the market right now that make it easy to create a retreat at home, and offering your customers lavish comfort away from the summer’s heat in the form of home-spa accessories can definitely heat up your summer sales.
The top four spa treatments that people request when they are at destination spas are facials, massages, body treatments and manicures/pedicures. These are also often the most expensive, depending on the products used to complete them. But what many consumers don’t know is that it is easy to recreate these treatments at home.
A therapeutic footbath can provide soothing aromatherapy and muscle relaxation at the end of a long day, and a facial scrubber exfoliates and rejuvenates skin so that it is glowingly refreshed. A specialty hand spa is the height of luxury for those wanting to pamper their mitts at home. For glowing skin, a face brush with an infuser is a great investment in both daily hygiene and special treatment for the skin and adds skin therapy and aromatherapy to its benefits. This is especially great in the summer, when dirt, sweat and even sunscreen can clog pores and cause blemishes.
Spas may seem like a purely female haven, but men are increasingly becoming devotees to skincare and pampering—and why shouldn’t they? Men are also increasingly engaged in more meticulous grooming, with sharply structured facial hair, manicures and pedicures. Encourage male customers to indulge in personal luxury by featuring male-oriented pampering and grooming products such as an all-purpose trimmer, a heated massager or an action massage.
As part of an intensive pedicure treatment, customers may enjoy a hand and foot buffer to help remove callouses and make feet smooth and clean. For a relaxing steam in the bath, a massaging bath pillow provides the relaxation and luxury of a high-end spa in anyone’s bathroom. If customers are after minor esthetic procedures, home laser hair removal and teeth whitening are great suggestions that provide spa- and clinic-level solutions.
None of the pampering will be any good if the indoors is just as hot and gross as the outdoors and sometimes even the indoor air conditioning needs a little help. With a tower fan and remote those being pampered won’t even have to get up to turn on or change the temperature of their fan.
Inspire your customers to create a cool haven in the midst of the summer heat with these luxurious but simple home-spa products! Contact your sales rep or explore our website for more ways your customers can stay cool during the hottest months of the year!