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iPhone 13 and iPhone 13 Mini Release

Industry Trends
  • October 4 2021
  • Brittany Alfred
iPhone 13 and iPhone 13 Mini Release

Learn everything you need to know about the latest Apple iPhone release

Introductory Paragraph

On September 14, Apple unveiled the newest edition to their iPhone lineup, the iPhone 13, and its companion the iPhone 13 mini. The release was eagerly awaited by fans and with a September 24 availability, now is the time to discover what makes this new phone different from others and stock up for your customers. But what comes with the newest iPhone? What makes it so special? Keep reading to find out.

The Camera

One of the things that makes iPhones so sought after are their cameras. Gone are the days of grainy photos or lugging around a separate camera. Apple has stepped up their camera with the iPhone 13.

The camera lenses are set diagonally to maximize their wide camera sensor. This camera is able to capture 47% more light, creating better photos and videos and the sensor-shift aids in stabilization, meaning no more blurry photos.

The new camera introduces Cinematic mode, a technique that allows the user to shift the camera’s focus, targeting a specific person and drawing the audience’s attention to something. This mode creates depth to a video, whether it’s a birthday video or the next film masterpiece.

The new iPhone camera has so many details, such as portrait mode, deep fusion, photographic styles, and more, that make it heads above the competition. As if that wasn’t enough, the iPhone 13 starts at 128 GB of storage, so there’s plenty of room for all the videos and photos your customers will take.

iOS 15

The iPhone 13 uses the new iOS 15 Bionic to power it. This new OS is fast and able to run all the things people are looking for and even things they didn’t think of. It powers the new SharePlay, giving users the ability to watch shows and listen to music while having FaceTime calls running. This brings people together, no matter how far from each other they may be.

Thanks to the iOS A15, the iPhone 13 and iPhone 13 mini have a better battery life. They have more efficient components and power optimization features that gives the iPhone 13 an all-day battery and the mini up to an hour and a half more a day then the iPhone 12 mini.

The Environment

Apple is carbon neutral and hopes by 2030 to have net zero climate impact for the whole business, from manufacturing to all product life cycles. This includes the iPhone 13.

The new iPhone uses 100% recycled rare earth elements in magnets. Both the iPhone 13 and the iPhone 13 mini use 100% recycled gold in the plating of the main board and the wire in both the front and rear cameras.

The packaging is also environmentally friendly. Apple has eliminated the outer plastic wrap, saving 600 metric tons of plastic and bringing them closer to their goal of removing all the plastic from their packaging by 2025.

Extras

In addition to everything else, the new iPhones come in 5 different colors:

  • Red
  • Starlight
  • Midnight
  • Blue
  • And a new pink finish

The screen size is also a nice feature. At 6.1 inches, user’s won’t need to squint to see what’s going on with their phone.

A water resistance of IP68 means this phone will stay safe, wherever your customers may go.

Conclusion

The new iPhone 13 and iPhone 13 mini bring advanced technology and enhanced power to the playing field. Anyone who’s interested in one of these models will find themselves impressed and any amateur filmmakers or casual photographers will love the new camera features. For those who are missing loved ones around the country, SharePlay will make them feel closer than ever. And the environmentally friendly packaging will ensure every Apple product is better for the environment.

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