Sales of These Vehicles are on the Rise, as is the Demand for Customization Upgrades
ATVs and golf carts are gaining in popularity. And installers who customize them report a greater demand for the 12 volt accessories used to upgrade them.
There are several reasons for increased ATV and golf cart sales. Mordor Intelligence states:
“Earlier, ATVs and UTVs were majorly associated with sports and recreational activities. However, over time, the application of these vehicles diversified, and they are now being used in the agricultural sector and for patrolling, hunting, gardening, and other activities.”
Global Market Insights reports:
“With the growing participation of the global population in recreational activities, the acceptance of off-road vehicles has increased. The inclination of youth toward trail sports, adventure sports, and motorcycle riding is also bolstering the demand for power sports vehicles.”
And when it comes to golf carts, Future Market Insights says:
“The golf cart market is expanding due to the spike in demand for low-speed vehicles for various uses including short-distance commuting in parks, business districts, colleges, and other places. Expansion is happening in small communities, apartments, campuses, train stations, and are utilized as utility vehicles and mobility aids. Expansion is anticipated in tourist, hospitality, academic, and other sectors.”
And let’s not forget the increasing interest in emission-friendly electrical-powered vehicles! Just what kind of forecast sales numbers are we talking about?
- “The US golf cart market is valued at US 812.1 Million in 2022 and is projected to expand steadily at a CAGR of 4.3% to reach a market valuation of US 1.23 Billion by the end of 2032.” —Persistence Market Research
- “The North America ATV and UTV Market size is expected to grow from USD 6.55 billion in 2023 to USD 8.28 billion by 2028, at a CAGR of 4.81% during the forecast period (2023-2028).” —Mordor Intelligence
1. Off Road Lights 12 Volt Accessories
Whether you need an ATV light bar, golf car LED lights, accent lights, or off road lights in general, Petra carries options from DB Link and Heise LED Lighting Systems. All are high-output LED lights and are ruggedly built.
Of course, pickup trucks and boats can also be customized with these lights. Accent pods in particular tuck in almost everywhere, have a low profile, and are nearly indestructible.
2. Off Road Speakers 12 Volt Accessories
As off roading grew in popularity, marine speaker manufacturers quickly caught on. They initially relabeled their existing speakers as marine/ATV or powersports. New models have been introduced as well. Petra has quite a selection of ATV speakers from which to choose.
DB Drive’s Neo series offers a micro amp, tweeters, midrange, and even a power capacitor.
WDXMOTO series of speakers, also from DB Drive, can handle loud volumes associated with outdoor use.
Marine wake tower speakers, since they are designed for roll bar mounting, are often readily adaptable. They too are designed for loud volumes, are waterproof, and have UV coatings.
When it comes to golf cart speakers, if the above selections are too much of an overkill, Petra carries a huge selection of small, portable Bluetooth speakers. Many are waterproof, or at least water-resistant, making them ideal for use on golf carts and off-the-grid entertainment.
3. Off Road GPS 12 Volt Accessories
GPS manufacturers have jumped into off roading, providing mounted compact navigators preloaded with adventure roads and trails as well as street maps. Because of their smaller size and inclusion of street navigation, they can also be used on golf carts.
Magellan TR7 Trail and Street GPS units also incorporate one or more built-in trail cameras to record the adventure.
Garmin Tread and Garmin Overlander powersport navigators are available in a variety of screen sizes plus are glove-friendly. One Tread GPS unit even includes Group Ride Radio that can track up to 20 riders.
And Garmin’s motorcycle-friendly zumo XT is designed for all-terrain use.
4. Creature Comforts: 12 Volt Coolers and Other 12 Volt Accessories
Whether your customers are exploring trails or shuttling passengers, everyone appreciates a cold beverage. The beauty of a Wagan Tech 12 volt thermoelectric cooler and warmer is that it is a dedicated appliance. A 12 volt cooler eliminates messy ice refills, doesn’t crumble like Styrofoam, and only takes up a small amount of space. It also has a warming mode. And, since it doesn’t use CFC refrigerants, it is eco-friendly and in line with electric-powered vehicles.
Golf cart users might prefer the colorful look of 12 volt Frigidaire compact refrigerators that also use thermoelectrics for cooling and heating. They are retro in style for an added fun vibe and feature a built-in Bluetooth speaker!
You can even supply heated travel mugs as well as non-heated travel tumblers if a cooler seems a bit too big.
On the Trail of Off-Road Profits
Given the upward sales projections of ATVs and golf carts, if you are in the 12 volt accessories space, be sure you are not only reaching out to their local retailers but also their demographic audiences.
With your expertise and Petra’s product line of off road accessories, you can expand your business into this growing segment of the 12 volt market.
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