Reach Out and Touch Someone with 2-Way Radios
This is week four of our series on our five most profitable product categories and their five best features. This week, the featured product category is 2-Way Radios.
For customers who expect instant communication, GMRS 2-way radios provide solutions that can complement or exceed cellular phone technology. The General Mobile Radio Service or (GMRS) is a land-mobile FM UHFradio service designed for short-distance two-way communication. The advantages of this type of communication include no monthly usage fees, lower overall costs and increased durability. But the main advantage these radios have over wireless phones is when a phone won’t work because it is out of the range of a cell tower, two radios will still work, making them ideal for outdoor environments. Whether your customers are looking for outdoor adventures or business efficiency, Petra carries brands like Motorola, Cobra Electronics and more with a variety of models. Finding the perfect fit for your customers has never been easier!
So what are customers looking for in 2-way GMRS radios?
Range
First and foremost, customers are looking to meet their range requirements. The packaging of most GMRS radios indicates how far the radios can function with no obstacles in their way, like trees or walls. So for customers who need to go farther, a higher-wattage set like the Uniden 50-Mile 2-Way FRS/GMRS Camo Radios is ideal. This set does not exceed commercial wattage levels, yet still provides excellent distance. It accesses all fifteen GMRS bands and all seven FRS bands. The kit also includes a dual-charging cradle with AC adapter and a DC input for car charging.
Ruggedness
One of the primary advantages of GMRS radios over cellphones is the increased durability and ruggedness. This is particularly true for customers who are looking for outdoor or marine adventures. With its waterproof and floating design, the 37-Mile Waterproof & Floating GMRS Radio with Rewind from CobraSelect is ready for the challenge. It’s rubberized grips help protect it from drops while still possessing plenty of range at 37 miles.
Weather Alertness
One important feature that outdoorsmen will love are the variety of weather alerts the radio can receive. Having access to the National Oceanic and Atmospheric Administration (NOAA) radio bands can be the difference between life and death when a storm hits. That’s why the Emergency Crank Radio is such a useful device. Even if users have lost power, the dynamic crank gives power no matter the conditions. It also includes a 3-LED flashlight and access to AM/FM bands, making it the Swiss Army knife of the GMRS radio world.
Size
It’s always important for users to have the right-sized tool. Backpackers, in particular, will be looking for the right combination of the features above without adding any additional bulk. That’s why backpackers will be sure to love the multitalented Rino 650 GPS Receiver with FRS/GMRS Radio from Garmin. With its high-sensitivity GPS receiver, its three-axis compass and barometric altimeter, and a whopping 5-watts of power, this radio weighs in at only 11.5 ounces, while eliminating the need for other tools.
Cost
Last but not least, finding the right price point for customers is always important. That’s why Petra offers solutions from trusted names like Motorola for as little as $29.99 retail. The 16-Mile Talkabout 2-Way Radio in light blue or pink comes with the trusted name of Motorola but at an introductory price. It’s simple and easy to use and is an ideal solution for family vacations and fun for kids.
Covering the full variety of 2-way GMRS radios is just one more way that Petra is here to help you. To find out more about GMRS radios and our full line of Outdoor products, take a look around at Petra.com!